Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our website.

PERSONAL INFORMATION WE COLLECT
When you visit our website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse our site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to our site, and information about how you interact with our site. We refer to this automatically-collected information as "device information."

WE COLLECT DEVICE INFORMATION USING THE FOLLOWING TECHNOLOGIES:

  • "Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit www.allaboutcookies.org
  • "Log Files" track actions occurring on our site, and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
  • "Web Beacons", "Tags", and "Pixels" are electronic files used to record information about how you browse the site.

Additionally when you make a purchase or attempt to make a purchase through our site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal information, email address, and phone number.) We refer to this information as "order information". When we talk about "personal information in this Privacy Policy, we are talking both about device information and order information.

HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the order information that we collect generally to fulfill and orders placed through our site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).

ADDITIONALLY, WE USE THIS ORDER INFORMATION TO:
Communicate with you;
Screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the device information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site, and to access the success of our marketing and advertising campaigns.)

SHARING YOUR PERSONAL INFORMATION
We share your personal information with third parties to help us use your personal information, as described above. For example, we use WooCommerce to power our online store - you can read more about how WooCommerce uses your personal information here: www.automattic.com/privacy

We also use Google Analytics to help us understand how our customers use the site. Google analytics is a web analytics service provided by Google, Inc. ("Google")

You can can also opt-out of Google Analytics here: www.tools.google.com/dlpage/gaoptout

The information generated by the cookie about your use of our website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of our website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. Further, information about Google's Privacy Policy may be obtained from www.policies.google.com/privacy

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies, however if you use your browser settings to block all cookies (including essential cookies) you may not be able to use the full functionality of the website.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the network advertising initiatives ("NAI") educational page at www.networkadvertising.org/understanding-online-advertising/

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through our site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe to the United States.

DATA RETENTION
When you place an order through our site, we will maintain your order information for our records unless and until you ask us to delete this information.

CHANGES
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
For more information about our Privacy Practices, if you have questions, or if you would like to make a complaint, please contact us by email at info @badasshelmetbows.com.